I’ve had a nonfiction book proposal out there for quite some time. It went out just as the first round of truly serious layoffs hit the publishing industry, so that added a few months to the wait. But now the responses are coming in. The editors love the proposal. Not each and every last one of them, of course, but the majority are throwing around words like “beautiful” and “fantastic.” One editor even told my agent that I’m an amazing writer.
And yet none of these responses has generated an offer, much less a sale. The problem, according to many of the editors, is that the idea isn’t Big enough. Apparently that’s how the publishing industry sees itself going forward and shrugging off the recession — by publishing only Big books.
So what constitutes a Big book? Well, my agent just spoke with an editor who was all fired up by her new project. “I’m working on a book with Hulk Hogan,” she said.
Yeah, that’s right — Hulk Hogan. The wrestler who was famous right about the time Ronald Reagan was bringing his first jar of jellybeans into the White House. That’s gonna be her Big book.
God, I’m sick of these people. They’re like a bunch of lemmings that can’t decide which cliff to jump off.